Whether they are cotton, synthetic or polyester, t-shirts are one of the most common and popular pieces of apparel worn around the world. If you haven’t considered t-shirts for your next promotion, here are some things to think about.
Popularity
More than almost any other apparel item, t-shirts allow people to express their individual style and visually share their style with others when wearing it. They are easy to store, durable and long lasting (usually), easy to wash and care for, and there are t-shirts for nearly every occasion you can imagine.
Promotional
There are a variety of ways to utilize t-shirts as part of your promotional strategy. Everyone loves a free t-shirt, so giving them away at trade shows or events can be a great way to get your brand in front of hundreds or thousands of people. Providing them to employees, offering as prizes for giveaways or drawings, or even offering them for sale at your business or online are all great ways to get them out and about.
Effects
Depending on the fabric, t-shirts can be screen printed, embroidered and accept a variety of embellishments. Flexibility for everything from glow-in-the-dark ink, glitter, rhinestones and more makes t-shirts not only popular but extremely versatile. Your brand or message can be presented in a variety of ways to attract just the right amount of attention you need.
Budget
There are hundreds of different kinds of t-shirts. A nearly-unlimited range of colors, materials, cuts and sleeve lengths offer customers something for every level of quality and budget.
The old saying “you get what you pay for” definitely applies to the quality of t-shirts. Always do your homework and work with someone to choose the right level of quality for your budget and length of promotion.
T-shirts can also make great tokens of remembrance for events. Gatherings like fun runs, walks, marathons, family reunions, sport team events and milestone competitions all make for great
events people love to have t-shirts as a remembrance of attending.
Exposure and ROI
A single t-shirt can be exposed to over 100 people! If you give out 100 promotional t-shirts and each were exposed again to another 100 people, that single t-shirt investment has thousands of impressions with just 100 t’s – and more impressions equals more business or exposure for your brand.
Let the experts at QualiT help you navigate the best t-shirt, design, and strategy for you. Give us a call, stop in, or contact us today!